World Wildlife Fund now known as WWF was conceived on 29 April 1961 in the small Swiss town of Morges and soon received the royal seal of approval. It was a unique partnership of scientists, business and government leaders, with the support and guidance of HRH Prince Bernhard of The Netherlands and HRH The Duke of Edinburgh. The group called for urgent global action to stop vast numbers of wild animals being hunted out of existence and habitats from being destroyed. Over the past 50 years, WWF has grown into the largest and most influential independent conservation organisation in the world. We have over five million supporters globally and we operate in more than 100 countries. On 29 June 1978, WWF was established in Australia, with just three staff working out of an old factory in Sydney. The conservation budget for our first year of operation was around $80,000. Today, we're the nation's largest conservation organisation, with more than 500,000 supporters and projects underway throughout Australia and the Oceania region. Timeline https://www.wwf.org.au/aboutus/historygs.mefuj0 1961 WWF known then as World Wildlife Fund was born in the small town of Morges, Switzerland, and registered as a charity in the UK. Peter Scott, WWFs first chairman, designed the famous panda logo, inspired by a panda adopted by London Zoo named ChiChi. 1978 WWFAustralia was established with a $50,000 grant from the Commonwealth Government and $20,500 in corporate donations. 1986 World Wildlife Fund changed its name to World Wide Fund for Nature except USA and Canada to reflect the scope of its work. 1998 The first WWF Living Planet Report was published, showing human pressures on the planet and their impact on vertebrate animals. 2001 Due to confusion and translation discrepancies across more than 15 languages, the acronym WWF was adopted as our name globally.